Juwelier Timeless — Waiblingen
An original store concept was developed, followed by full production and turnkey installation.
Discuss Your ProjectFrom Vision to Reality
The Brief
Juwelier Timeless wanted a modern 85m² boutique in Waiblingen's historic town center that would attract younger clientele while respecting the traditional architecture. Low ceilings and load-bearing walls presented structural challenges.
The Process
Our architects worked with local preservation authorities on a design honoring the building's heritage. We used vertical display elements and strategic mirror placement to create height illusion. Custom lighting was engineered for watch presentation with adjustable color temperatures. Manufacturing and installation took 10 weeks.
The Result
The boutique exceeded expectations — foot traffic from under-35 demographic increased by 55%. The Swatch Group recognized the store as a model installation for European retail standards. Juwelier Timeless has since commissioned us for their Schorndorf location.
