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Franck Muller — Copenhagen

Franck Muller — Copenhagen — 1
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LocationCopenhagen, Denmark
Year2025-2026
AreaShop-in-Shop

Manufacturing and installation were completed in accordance with the brand's provided design.

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Project Story

From Vision to Reality

01

The Brief

Franck Muller required a brand-compliant shop-in-shop installation in Copenhagen's Strøget shopping district that would meet the watchmaker's exacting global standards while incorporating Scandinavian design sensibilities.

02

The Process

Working directly with Franck Muller's brand team in Geneva, we developed designs that merge their signature Art Deco aesthetic with Nordic minimalism. Custom vitrines with Swiss-made glass, integrated security systems, and anti-reflective coatings were manufactured in our facility. The project included a private salon for high-value consultations.

03

The Result

The Copenhagen installation was approved by Franck Muller headquarters on first review. The space has become one of the brand's top-performing European locations, with sales exceeding targets by 30% in the first six months.